Strategically Navigating Growth

STRINGCAN CAN.

Strategy Before Tactics.

Most agencies start with tactics because tactics are easy to sell. We start with your numbers: what you spend on marketing, what it actually brings in, and where the trail goes cold between a lead and a closed sale.

Once we can see that, we put money behind the channels that produce revenue and fix the handoffs that lose it. Sales and marketing end up working from the same scoreboard, so nobody has to argue about whose leads were bad.

“StringCan demystified Marketing for us. They helped us focus our efforts on the clients we wanted most and to avoid selling to the clients who did not value our offering. Their personas helped us target our message and the results were dramatic. Our lead generation and bookings, which had been in decline, rebounded and led to record bookings. Leads have increased 180%, and GameTruck has recorded 3 consecutive record sales months at the highest price point in company history.”

Scott Novis

Founder and CEO: GameTruck