Word From Between the Cans

For the latest digital marketing news, articles, and blog updates, join our newsletter list.

October 27 2025 Jay Feitlinger

The Question That Builds Trust Fast and Proves ROI in BizDev Calls

If your discovery calls feel rushed, unfocused, or fail to convert into second meetings, this episode breaks down how to fix it. You’ll learn how one question builds trust quickly, uncovers financial clarity, and keeps you from wasting time on ...

Read More
October 23 2025 Sarah Shepard

How to Stop Hiding Behind Excuses and Lead with Clarity

I’ve lost count of how many times I’ve told myself I’d start something “when things calm down.” Things rarely calm down. They just shift. And sometimes, I wasn’t waiting for calm. I was waiting to feel ready, confident or safe.

Read More
October 20 2025 Ryan Wheelock

Why HubSpot’s Slow Sales Cycle Wins and How to Use Their Strategy

If you’ve ever closed a deal fast only to watch it unravel during onboarding, this episode explains why. It breaks down how taking a longer sales journey leads to stronger retention, healthier expectations, and fewer headaches later.

Read More
October 20 2025 Sarah Shepard

Why I Had to Write The Perimenopausal Professional

I didn’t plan to write a book. Honestly, I just wanted answers.

Read More
October 13 2025 Jay Feitlinger

Revenue Rewired Is More Than a Book, It’s a Playbook for Growth

After months of talking about it, rewriting it, and doubting ourselves, we finally did it.

Read More