Word From Between the Cans

When it comes to PPC and paid media campaigns, does it matter how you write your keywords? Here’s a look at how punctuation and spelling can play a role in your ads.

Kim is our newest Account Manager, currently located in Pennsylvania! We are so glad to have her here, so learn a bit about her and give her a warm StringCan welcome!

Now is not the time to push hard deals; it’s imperative that companies run their paid media promotions with class and sensitivity instead. Here’s how.

Is your customer journey mapped out and your sales funnel optimized, but leads aren’t progressing through it? Here are some sales and marketing obstacles to watch out for.

Do you understand lead magnets? Are you using them? Here’s an overview of what gated content is, and how to use it in your content marketing.

Welcome to Kali! Kali is StringCan’s newest team member. She graduated from ASU and is hungry to add her fresh perspective to our team.

Wondering what A/B testing is, and how to use it to optimize website performance? Here are some answers to FAQs.

Bored or frustrated by your email marketing? Here’s how to create an email newsletter that will get opens - and results.