BLOG

Word From Between the Cans

For the latest digital marketing news, articles and blog updates, join our newsletter list.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
No items found.

From Factory Floor to Front Office: Aligning Sales and Marketing to Scale Your Manufacturing Business

Misalignment between sales and marketing can hinder growth for manufacturing companies. Learn how to align both teams to drive better leads and close more deals.

Why Every Business Needs a COO’s Touch

Understand the multifaceted role of a COO, where strategy meets execution, challenges become opportunities, and every detail drives company success.

Why Are My Leads So Low-Quality? A Guide for Manufacturing CEOs

Frustrated with low-quality leads in your manufacturing business? Discover common pitfalls in lead generation and learn how to attract high-value prospects who drive revenue growth.

The Surprising Benefits of People-Pleasing in Leadership

Being a people-pleaser doesn’t mean you're weak—it can make you a powerful leader. Learn how to harness people-pleasing for stronger client relationships, team culture, and leadership growth.

The Hidden Cost of Ineffective Client Retention for Manufacturing Companies

Manufacturing companies lose more than just revenue when they fail to retain clients. Discover how improving client retention can lead to long-term growth.

Transforming Imposter Syndrome Into a Growth Tool for Women Leaders

Women leaders face unique challenges, from imposter syndrome to pressure to conform. Learn how embracing authenticity and unique strengths leads to success and growth.

Stop Wasting Money: How Manufacturing Companies Can Build Marketing That Works

Tired of wasting marketing dollars? Learn how manufacturing companies can build targeted, scalable strategies that actually convert leads into decision-makers.

Leadership Growth Begins with Letting Go

Leaders often struggle with letting go, but true growth comes when you empower your team. Learn how to stop stressing, trust your people, and become a more effective leader.
YOU CAN. WE CAN. STRINGCAN.

Let’s See How We Can Help…