If you’re a CEO stuck running the day-to-day while trying to grow your company, believe me — I’ve been there. In this episode of Revenue Rewired, Sarah and I pulled back the curtain on what it really took to build a Visionary-Integrator partnership that worked. It wasn’t clean. It wasn’t fast. But it changed everything for our company — and it can for yours too.
🎧 Listen now on Apple Podcasts, Spotify, Amazon Music, or YouTube.
Why Visionaries Get Stuck in the Weeds
Here’s the truth:
“If you’re a CEO still juggling day-to-day operations, you’re not leading—you’re managing. And that’s capping your growth.”
I know because I did it. I thought being a “strong leader” meant handling everything myself. Running ops, setting strategy, even managing my own calendar — all while trying to grow StringCan. It worked...until it didn’t.
What I realized: trying to do it all actually slowed us down.
Tactical Tip:
If you’re putting out fires every day, you’re the bottleneck. You’ve got to get out of your own way.
How Trust (and Tough Conversations) Changed Everything
Sarah and I didn’t magically land in our Visionary-Integrator roles. It took real work and some brutal conversations.
We were self-implementing EOS for a while, but the real shift happened during a quarterly meeting with our coach, Scott Elser. I left that meeting feeling “overwhelmed and ganged up on.” (Not my proudest moment.)
But it forced a reality check. I couldn’t scale the business and run the day-to-day anymore. I had to trust Sarah. Period.
Tactical Tip:
Get an outside coach if you’re stuck. Sometimes you need someone else to tell you what your ego won’t let you see.
Why the Right Integrator Changes the Game
Sarah didn’t just take tasks off my plate — she owned execution.
She once said, “I knew that one out of ten of Jay’s ideas would be gold. My job was to make sure the right one got the company’s full energy behind it.”
When she stepped fully into the Integrator role, it freed me up to focus on growth, strategy, and what actually moves the business forward.
Tactical Tip:
A true Integrator isn’t your assistant. They’re the operational brain that keeps your vision alive — and thriving.
What Visionaries and Integrators Need to Hear
If I could go back and do one thing sooner, it would be this: let go earlier.
“We probably wasted a lot of energy and time,” I admitted in the episode. (And it still stings a little.)
Sarah’s advice for Visionaries: Start small. Give up something. Build trust piece by piece.
For Integrators: Step into your authority — but always respect the Visionary’s instincts.
Key Takeaways You Can Use Today
✅ Visionaries: Your ideas mean nothing if you’re stuck answering emails and managing people. Lead or manage — pick one.
✅ Integrators: You’re the operational backbone. Own it. Protect the Visionary’s time so real growth can happen.
✅ Leadership Teams: Roles have to be clear. EOS worked for us — and it can work for you.
✅ Both: Trust isn’t built in one quarterly meeting. It’s built in the small decisions, the day-to-day alignment.
✅ Bonus Tip: You don’t scale companies by being a superhero. You scale by building a real team you can trust.
Want to Build a Powerhouse Leadership Team?
I’ll leave you with this:
You can have big dreams, or you can have control. But you usually can’t have both.
If you want to grow, you need a leadership structure built to scale. And that starts with the right Visionary-Integrator partnership.
🎙️ Check out Episode 7 of Revenue Rewired for the full story — the wins, the struggles, the reality behind building a company that scales.
Listen now on Apple Podcasts, Spotify, Amazon Music, or YouTube.
And if you’re ready to stop getting in your own way, StringCan Interactive can help. Let’s talk.
📩 Email us: podcast@stringcaninteractive.com
Work Habits & Productivity

