The monthly report shows MQLs up for the third month in a row, and the pipeline hasn't moved. Sales says most of those leads aren't worth a call. Marketing blames follow-up, and the CEO starts wondering what the budget is actually buying.
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I asked AI to help me pull together the agenda for our last quarterly planning session, and it had opinions. Most of them were reasonable. The one that stopped me was about how I open the day. I start with a personal check-in, where we see how ...
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You hired an agency because they talked like strategists. Four months in, they're fixing your one-page sales flyer, your CEO wants to know what the retainer is buying, and you're not sure if the problem is them or you.
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Your team sent out more proposals this year than last year, and to everyone’s surprise you won fewer of them. Your senior estimator spent a weekend on a bid for a buyer nobody had met. When the win rate comes up in the leadership meeting, the usual ...
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I flew home from a client's trade show in Las Vegas the night before Sarah and I recorded this one. I don't even remember the flight.
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