Word From Between the Cans

How B2B Businesses Can Leverage Instagram and its New Business Account

Why Your Gym Needs A Fitness Blog

With all of the fitness resources, blogs, and articles circling the web, most of them aren't created by gyms themselves. Creating content for your gym's blog will get more traffic to your site and more members through your door.

What is Content Syndication and Why Should Your Company Use It?

Okay, so you’ve finally gotten the hang of blogging and have a pretty solid content strategy in place to publish content that you think your target audience will find valuable. But, did you know that you can take these efforts even further to ...

4 Things To Do Before Your Marketing Department Goes On Vacation

Summer is coming... Now is the time when all the hard work your marketing team has done throughout the year rewards themselves with some much-deserved time off. There is nothing wrong with taking a vacation, in fact, American workers don't actually ...

How Do I Verify the Buyer Personas for My Swim School?

Hey swim schools, do you really know your target audience? You’re probably thinking the obvious answer; families whose kids need swim lessons, of course! But, if you’re really looking to fill your pools with more kids and waiting rooms with more ...