Word From Between the Cans

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August 10 2025 Steve DePuys

The Revenue Scorecard That Stops the Finger-Pointing

You’ve got a full pipeline. A smart team. Clear goals. And still… growth feels harder than it should.

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April 4 2025 Sarah Shepard

How Proximity Makes Leaders Better Decision Makers

The anxiety is real. Your CEO is forwarding you LinkedIn posts about AI. Your board wants efficiency gains. Your tech stack is bloated. And meanwhile, you’re being told to hit record pipeline targets with fewer reps, less budget, and more complexity.

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