If you’ve ever closed a deal fast only to watch it unravel during onboarding, this episode explains why. It breaks down how taking a longer sales journey leads to stronger retention, healthier expectations, and fewer headaches later.
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After months of talking about it, rewriting it, and doubting ourselves, we finally did it.
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You’ve got a full pipeline. A smart team. Clear goals. And still… growth feels harder than it should.
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The anxiety is real. Your CEO is forwarding you LinkedIn posts about AI. Your board wants efficiency gains. Your tech stack is bloated. And meanwhile, you’re being told to hit record pipeline targets with fewer reps, less budget, and more complexity.
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If you’re running the marketing show at your company, it can be both empowering and frustrating. Even with a good deal of autonomy to execute the initiatives of your choosing, you might feel there’s always more you can try, do, learn and implement. ...
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