Word From Between the Cans

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July 2 2025 Sarah Shepard

How Smart Women Burn Out While Still Delivering

You were the glue. You kept the business running. The family schedule made sense because it lived in your head. You said yes too often. You made it look easy.

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June 12 2025 Sarah Shepard

Why Brushing With the Other Hand Reboots Your Brain

Every quarter, I check in on the business, such as metrics, strategy, goals, team alignment. That’s expected. But I also check in on my life. All of it.

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June 5 2025 Sarah Shepard

Thriving in Leadership During Perimenopause

Leading Through Hormonal Shifts: Embracing Change in Leadership For years, I was the steady hand in the storm—the one who could keep a team grounded, make decisive calls under pressure, and smooth the edges when things got rough. But perimenopause ...

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May 22 2025 Sarah Shepard

The Truth Behind Midlife Burnout in Women

Is this a weird topic for business? Maybe. But I can’t sit quiet anymore while brilliant women—leaders, team members, mentors—are silently unraveling because their bodies are staging a hormonal coup.

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May 22 2025 Sarah Shepard

What Leading Through Chaos Teaches You

I just spent a few days with my Agency Management Institute crew—other agency leaders who know exactly what it feels like to captain a business in this weird, wild season we’re all in. If there were a support group for entrepreneurs holding it ...

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