At some point, we will have to reach out to a client who has no idea anything is wrong. Maybe a report went out with a number that didn't add up. Maybe a campaign went live a day after it was supposed to, or an email landed in front of the wrong ...
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Your CFO can tell you where every dollar went last month, down to the software subscription nobody uses. Ask your sales team what percentage of last week actually went to selling, and you'll get guesses and maybe a little defensiveness. Meanwhile, ...
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Last Monday, close to 11 pm, I caught myself running a performance review. No agenda. No documentation. No HR in the room, which is a problem, because the manager conducting it was ruthless.
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There's a whole genre of TV where people buy a house somewhere with better weather than wherever they came from, and I was on the couch watching one of those when a couple from New Jersey explained how they'd ended up in St. Thomas. They told it the ...
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Your dashboard says the campaigns are working. Clicks are up, cost per lead is down, and the monthly report from your agency looks clean. Meanwhile, your sales team keeps saying the leads are junk, and you can't tell which side of the house to ...
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