Word From Between the Cans

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August 31 2023 Jay Feitlinger

Take a Pause to Reprioritize Your Business

We’ve all been in a state of unrest, hurry, panic, or confusion at the very least for the last several weeks. It’s hard to believe how much has changed in such a short time, and how quickly. Life has been flipped on its head for individuals and ...

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August 31 2023 Jay Feitlinger

To Our Clients: We’re Just Like You

When we meet with prospective clients, we’re often asked how we devise our strategies and make recommendations. They ask things like how we can know which digital marketing tactics actually work, and why they should feel comfortable handing over ...

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August 31 2023 Jay Feitlinger

Mastering Stage One Of The Buyer Journey: Awareness

Every B2B business wants to get more revenue, which requires getting more customers. But before you can get customers, buyers must become aware of you. This is why awareness is the first of the stages of the buyer journey. When you focus on ...

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September 30 2022 Jay Feitlinger

StringCan Values

Having strong values and sticking to those values is really what sets us apart from other marketing agencies. It’s refreshing to be part of a team that cares about our clients, each other and how we find success. Our values are printed on a glass ...

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September 30 2018 Jay Feitlinger

The 4 Google Insights from 2018 That Every Marketer Should Know

After reading through the recent Google research that covers digital insights and trends from 2018, I shared with our team sparking a lively discussion about how these could be used. We decided to pull out a few of these consumer trends and buyer ...

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