Word From Between the Cans

For the latest digital marketing news, articles, and blog updates, join our newsletter list.

March 16 2026 Jay Feitlinger

Is Your Business Invisible to AI Search?

I am going to be direct with you: this is one of the most important conversations Sarah Shepard and I have had on Revenue Rewired in a long time. In Episode 51, we sat down to talk about something that is happening to businesses right now, not in ...

Read More
March 9 2026 Sarah Shepard

How to Escape the Attribution Trap in B2B Marketing

I Used to Dread the Question "So Which Channel Is Actually Driving Revenue?"

Read More
March 2 2026 Jay Feitlinger

Why Chasing More Leads Backfires in B2B Sales

I will be honest with you. This is one of those conversations that Sarah and I have been having with clients for years, but we rarely get to say out loud in a public forum. Episode 49 felt like the right moment to just put it all on the table.

Read More
February 23 2026 Jay Feitlinger

Sales and Marketing Alignment: How to Get the Customer Intelligence Your Team Is Missing

Most companies don't have a leads problem. They have a listening problem.

Read More
February 16 2026 Jay Feitlinger

Why Small Friction Causes Customer Churn

If you’re losing customers and can’t point to a single moment where things went wrong, this episode explains why. In the Revenue Rewired Podcast Ep 47, Sarah and I tackle how customers actually leave. Not because of one big failure, but because ...

Read More