How B2B Marketers Can Prove ROI (And Finally Get the Budget They Need)
If you’ve ever had to justify your marketing budget to leadership, you know the struggle.
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Why You Should Keep Your Social Media Management In-House
One quick Google search will tell you that the jury’s still out about whether businesses should manage their social media channels internally or rely on a partner or agency to handle them on their behalf. Ultimately, the decision is yours. But from ...
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We’re Thankful for Our Clients
As we approach the Thanksgiving holiday, we wanted to take some time to acknowledge the true MVP’s of StringCan Interactive: our clients!
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Why It's Important to Follow Brand Standards
You might be familiar with studies that claim something about the importance of brand impressions, like this one that states five to seven brand impressions are necessary before someone remembers your brand. That’s powerful and speaks to the ...
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