You've probably asked ChatGPT or Claude to help draft an email and called it a day. Then you sat in a leadership meeting wondering why the rest of the org still isn't moving any faster, even though everyone swears AI is "saving time."
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You rolled out CRM training last quarter. Reps sat through it, asked decent questions, and even nodded along when you explained why accurate pipeline data matters for forecasting. Three months later, deal stages are stale, half the activity logged ...
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If you've ever sat in a room building a buyer persona out of age, job title, and company size, and still walked away without a clue why your best-fit prospects keep ghosting you, this episode is for you. Sarah sat down with Susan Baier, founder and ...
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You've got a leadership team that shows up prepared and a quarterly planning rhythm you've protected for years, and you still leave the room knowing some of the hard things went unsaid. The commitments come out fuzzy because everyone's being polite, ...
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