Word From Between the Cans

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August 31 2023 Sarah Rex

Should We Use Budget To Market To Current Customers?

I have a question for you... How much of your marketing budget is dedicated to customer marketing right now? For many companies, answering this makes them a little uncomfortable because the truth is, customer marketing isn’t on their radar. Or if it...

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August 31 2023 Jay Feitlinger

Marketing Automation for Efficiency

Just a bit more than half (51% to be exact) of companies report using marketing automation today. While this shows widespread adoption, it’s actually kind of shockingly low. After all, marketing automation can help you save time, convert more leads...

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August 31 2023 Jason Myers

How Can You Be Sure When to Trust an Agency?

It can be hard to know how to find the right digital marketing agency. But, like with all business partnerships, it’s important to take your time so you end up with the right one. There are a lot of ways to narrow down your choices and sniff out red...

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August 31 2023 Jay Feitlinger

How it Started, How it's Going - 2021

Raise your hand if you’ve seen the “how it started, how it’s going” trend...yep, I thought so. These memes have been a staple of pop culture this last year, with some that were utterly hilarious, some sad, others inspiring and still others simply...

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August 31 2023 Katie Blalock

How to Revamp Your Nonprofit's Blog For Better Results

Does your nonprofit organization's blog get less visitors than a remote island in the south pacific? Or maybe your nonprofit is just struggling to write the perfect posts, let alone any posts at all. If your organization's blog has fallen off, it's...

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