This past year and a half has been tough, to say the least, both personally and professionally. The global health crisis required businesses to rise to a new level of sensitivity and flexibility, and really put their customers first. But, businesses ...
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When it comes to digital marketing, franchises are in a tricky spot. Each location is unique and needs to be optimized for identifiers that set them apart from other franchises, using data such as location information, yet still adhering to ...
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Data, data everywhere - but how do you make sense of it? And then apply it to your business? This is something many folks struggle with, but one of the best ways to do this is by investing in the best business intelligence reporting tools. Google ...
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Social media can be a great opportunity to promote your business and deliver engaging content to your target audience. But, it could also be the hole in the bottom of your business that is making your boat sink. Social media has long been a ...
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A few weeks ago I had the pleasure of speaking with Cameron Herold of the COO Alliance. We talked about how the CEO and I work so well together, the obstacles the digital marketing industry is facing, how to keep Gen Y engaged when they want to be ...
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