Word From Between the Cans

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August 31 2023 Katie Blalock

Digital vs. Traditional Marketing ROI: What's Easier to Prove?

Times are changing and with all the new technology the marketing world has been turned on its head! Digital marketing ROI can be measured with a click of a button. Don't fall behind the competition because you can't track your progress.Would you ...

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August 31 2023 Jay Feitlinger

Franchisees: Be You (and Still be Brand Compliant)

Ask any franchisor what the hardest part of their job is, and you’ll likely hear some version of this response: “I can’t maintain brand consistency because my franchisees all want to put their own stamp on the business.”

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August 31 2023 Jay Feitlinger

3 Tips to Increase Your Domain Authority

A common question that our clients ask us is, “Why isn’t my website being found on Google?” or “Why are all of my competitors showing up before me in search?” Thankfully, the answer isn’t to do a little Internet dance and burn some incense on days ...

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August 31 2023 Jason Myers

StringCan, Connecting The Strings to Scale Your Business

Marketing agencies today might feel like commodities and many business owners are approaching them as such. Instead of working with a strategic marketing firm, a company might use Fiverr for their graphic design, a freelancer for their Google Ads, ...

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August 31 2023 Sarah Shepard

5 Reasons Why People Are Not Reading Your Blog

Raise your hand if this sounds familiar... You heard about the impact a blog can make on your inbound marketing, so you committed to starting one. But, months after dreaming up lists of blog topics and churning out content, your blog hasn’t moved ...

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