Whether you’re a swim school that has a well-oiled and high-yielding marketing engine in place, or a health and wellness company that’s still hammering out your best marketing approach, an email marketing and email newsletter strategy can be a great ...
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While specific goals for marketing vary, the overall goal is straightforward: to drive awareness of a brand, promote products/services and lead to sales. But with technology and consumer behavior changing all the time, how do you maximize your ...
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At this point, you’ve almost certainly heard the acronym NFT. But if you’re still scratching your head about what it really means, and how on earth it can be applied to marketing, we’re about to break it down for you. Here’s an overview of what NFTs ...
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We’ve written about Apple’s latest privacy measures in the last year, along with our best tips for being purposeful in your marketing as privacy changes continue to pick up steam. But wait! There’s still more - the Google Privacy Sandbox, to be ...
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When you create content for your B2B blog, it’s tempting to showcase your expertise and try to impress the people reading your content. It makes sense - you want people to trust you, and be interested in your products or services. You need to ...
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