Okay, so you’ve finally gotten the hang of blogging and have a pretty solid content strategy in place to publish content that you think your target audience will find valuable. But, did you know that you can take these efforts even further to ...
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Are you familiar with the idea of “brand safety” and how it relates to your brand reputation? If not, it’s important you understand this aspect of digital advertising and why your ad placement matters so you can protect your reputation. Keep reading ...
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Even though there are new social media platforms popping up all the time, Twitter has remained a tried and true mainstay for many years now. While many people use the microblogging site personally, it can also be very effective for businesses in ...
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Recently, we asked our client Health World Education for a StringCan Interactive testimonial video and guest blog post. In their video, Health World's Executive Director Peter Rusin talks about how much digital marketing has benefited his non-profit ...
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Have you heard the term no-click, or zero-click, search? If not, it’s defined as “queries in search engines that do not send you to a third-party website from an organic search result.” Wondering why this matters? Well, the new reality of SEO is ...
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