Word From Between the Cans

For the latest digital marketing news, articles, and blog updates, join our newsletter list.

January 21 2026 Sarah Shepard

How Loosening Control Changes Everything

I’ve been listening to Living a Life of Inner Peace by Eckhart Tolle. It’s the kind of book that quietly shakes up your whole brain. He talks in this calm, matter-of-fact way, almost like he’s explaining how to boil water, and then he laughs at his ...

Read More
January 20 2026 Sarah Shepard

How Facing Fear Can Transform Your Year

I’ve never been a resolutions person. Not because I don’t have ambition or discipline, but because resolutions always feel heavy. Obligatory. Like a to-do list you secretly resent. And let’s be honest, resentment is not a great long-term motivator.

Read More
January 12 2026 Sarah Shepard

What Ten Years at StringCan Taught Me About Leadership

I’ve been reflecting a lot lately. I know. Very predictable for a milestone moment. But ten years has a way of doing that to you.

Read More
January 2 2026 Sarah Shepard

How Letting Go Won Me Fantasy Football and Made Me a Better Leader

I missed my fantasy football draft this year. Completely.

Read More
December 15 2025 Sarah Shepard

How Self-Correction Becomes Your Leadership Advantage

There is a leadership skill I see all the time but rarely hear anyone name out loud. It is the quiet ability to read a room, shift your approach, and adjust before anyone else even notices the change.

Read More