Word From Between the Cans

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March 18 2025 Jay Feitlinger

3 Reasons Negative Reviews Can Be Even More Important Than Positive Ones

Did you know that 90 percent of consumers read online reviews before visiting a business? And that 86 percent of people hesitate to do business with a company if it has negative online reviews?Ouch.

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March 18 2025 Jay Feitlinger

The Importance of Friendly Competition in the Workplace

When I was growing up as a wrestler, I learned a very important lesson: You will never improve without challenging yourself. Back then, it meant that the only way to get any better was to take on people of greater skill. Today, it’s a little ...

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March 18 2025 Jay Feitlinger

5 Ways to Make Planning for 2019 Not Scary

This post in a nutshell:

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March 18 2025 Jay Feitlinger

Turning Health Club Members into Raving Fans

Customer satisfaction is one thing. It’s nice to know your health club members are content, and that you’re meeting their most pressing needs so they don’t need to complain or go elsewhere (at least for now). But then there’s retention. The more ...

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March 18 2025 Jay Feitlinger

Quality or Quantity: What's More Important for Reviews?

When you own your own business, online review sites can feel like a blessing and a curse. Considering that 92 percent of consumers now read online customer reviews and they’re basically the word of mouth marketing of today, you know you need to be ...

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