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August 9 2024 Sarah Shepard

Balancing Innovation and Day-to-Day Operations

Chief Operating Officers (COOs) today are tasked with the challenging role of balancing innovation and efficiency. How can we foster creativity while ensuring operational excellence? It’s a delicate dance that requires strategic thinking and...

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August 1 2024 Sarah Shepard

My Office is a Barbie Dreamhouse

The debate over working from home (WFH) often polarizes both organizations and individuals. Our stance has always been simple: "You're an adult. Just get the work done." Of course, there are some nuances, like being available during reasonable...

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July 31 2024 Jay Feitlinger

Engaging B2B Customers: Strategies That Foster Long-Term Loyalty

In the B2B landscape, customer engagement is the cornerstone of building long-term loyalty and retention. Engaged customers are more likely to become repeat buyers, provide valuable feedback, and act as advocates for your brand. This blog explores...

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July 27 2024 Sarah Shepard

Effective Micro-Management Tips for Managers

Micro-management often carries a negative connotation in the workplace. It’s frequently perceived as a management style that can hinder creativity and productivity. However, when implemented correctly, micro-management can serve as a potent tool for...

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July 23 2024 Jay Feitlinger

Standing Out in a Sea of Sameness: Innovative Branding for B2B Companies

In the crowded B2B market, standing out is more crucial than ever. With many businesses offering similar products or services, the key to differentiation lies in innovative branding. This blog will guide you on how to make your brand distinct and...

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