Sales-First Marketing Isn’t Just a Catchphrase. It’s a Culture Shift.
Most marketers think they support sales. But ask their sales team and you’ll probably get a very different answer.
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Your Marketing Tools Are Talking—But No One’s Listening
CROs like you have never had more tools. And yet your pipeline is still stalling.
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You Don’t Have to Major in Marketing to Lead It
If you think the only way into marketing leadership is through a formal degree and textbook training, think again. In Episode 10 of Revenue Rewired, Sarah and I sat down to unpack our wildly different career paths and why some of the best marketers ...
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The Truth Behind Midlife Burnout in Women
Is this a weird topic for business? Maybe. But I can’t sit quiet anymore while brilliant women—leaders, team members, mentors—are silently unraveling because their bodies are staging a hormonal coup.
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No Playbook. No Problem. The New Reality of Marketing Leadership
There’s a quiet truth in today’s boardrooms: most marketing leaders never trained for this.
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