Are you confused on whether to invest your marketing dollars into Facebook or Google's ad platforms? You're not alone! Make sure you understand the difference between the two platforms and how they help you accomplish your marketing goals.
Read More
Big changes have been impacting Facebook advertising and will leave a lot of advertisers left to rethink their targeting strategy. Following the Cambridge Analytica scandal, Facebook has separated from their third-party brokers or Partner Categories ...
Read More
Let’s be honest here; entrepreneurs are a weird bunch. We work very hard to build our companies into a healthy well-oiled machine. And once that happens, instead of giving ourselves a big pat on the back and taking some time off to smell the roses, ...
Read More
You’re running a marketing department in a fast-growing B2B company. You’ve got big goals, limited resources, and a leadership team that wants results—now. Your inbox is overflowing with campaign requests, content deadlines, and reports you need to ...
Read More
Even if you have a thriving swim school, it’s always helpful to have a full roster for each of your classes. After all, you never know when a family might need to press pause on swimming for a bit or when you could face seasonal challenges. The more ...
Read More