Word From Between the Cans

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August 31 2023 Sara Dietz

What To Know About iOS 14 Tracking Updates & iPhone Data Privacy

Leave it to Apple to cause a big stir. The tech pioneer recently released iOS 14, whipping people into a frenzy about iPhone data privacy and advertisers’ use of data. While plenty of cool features were part of the release (e.g. unlocking your phone ...

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August 31 2023 Jay Feitlinger

Are Your Buyer Personas Growing Mold?

Check out the video recap of our post here!

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August 31 2023 Nicole Rucker

What Do Your Customers Really Think About Your Brand?

You love your brand. After all, you've spent years building the perfect products, culture, and employees that uniquely capture your brand's goals. However, it doesn’t just matter what you think. It’s crucial to know what your customers have to say ...

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August 31 2023 Sara Dietz

Using Google Trends to Your Advantage

Most business owners know about Google’s keyword planning tool, which allows you to identify keywords to use for optimized content marketing and SEO. But there’s another Google tool that gets a lot less glory, yet has just as much potential: Google ...

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August 31 2023 Jason Myers

A Breakdown of Meta & The Metaverse: What is It?

You’ve likely seen a headline like this: “Facebook changes to Meta” and thought, “Huh?” Or, perhaps you dismissed the news as just another rebrand, thinking the name was the only real change in the matter. The truth is that there is more to Meta ...

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