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November 14 2024 Sarah Shepard

Balancing Empathy and Accountability in Leadership

We’ve all been there—the magnetic pull of wanting to be liked, to keep things smooth and agreeable. It feels good, doesn’t it? And as a leader, connecting with your team, showing empathy, and building trust are critical. But here’s the truth: if ...

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November 14 2024 Eleana Cox

Welcome StringCan’s New Account Manager - Eleana Cox

Background: ‍

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November 9 2024 Ryan Wheelock

From Factory Floor to Front Office: Aligning Sales and Marketing to Scale Your Manufacturing Business

In many mid-market manufacturing companies, sales and marketing exist in two different worlds. Sales teams are focused on meeting quotas and closing deals, while marketing works on generating leads and pushing campaigns. Unfortunately, when these ...

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November 8 2024 Sarah Shepard

Why Every Business Needs a COO’s Touch

As a COO, I can tell you firsthand—this job is a blend of high-level planning, constant problem-solving, and daily crisis management. While every COO's role varies by company, one thing remains the same: versatility. It's not just about keeping ...

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