Word From Between the Cans

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August 31 2023 Jay Feitlinger

StringCan Interactive Named A Top Digital Marketing Company In Arizona

StringCan Interactive earned a coveted spot on the DesignRush list of Top 30 Arizona digital marketing agencies. The full-service marketing agency was founded in 2010 by CEO Jay Feitlinger and has found its niche accelerating the growth of...

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August 31 2023 Jason Myers

The 2022 U.S. Customer Experience

Business leaders have been talking constantly about the importance of customer satisfaction over the past few years, with numerous customer experience trends taking center stage. And yet, customer experience is now at the lowest level in the U.S....

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August 31 2023 Sara Dietz

What Is Call Tracking and Why Do You Need It?

If you think sales calls have gone the way of the T-Rex, you’re only partially right. Yes, businesses today have a lot more nuanced and effective methods of reaching out to prospects than simply picking up the phone for a cold call. But, phone calls...

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August 31 2023 Alix Parker

Why Your HubSpot Marketing Efforts Will Fail Without Personas

With the increasing need for effective digital marketing over the last few years or so, marketers have been throwing around this familiar term “personas”. The most innovative universities even have their professors introducing this term in their...

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August 31 2023 Jay Feitlinger

What Is Google Quality Score and Why Is It Important For Paid Media?

There’s a burning question on many clients’ minds that we’re often asked: what is Google Quality Score, and does it matter? I’ll answer the first part of that question, but yes, it absolutely matters. If you’re investing in paid media through Google...

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