Developing a Brand Identity that Resonates with Your Audience
So it happened again…
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9 Ways Your Website Might Be Failing You
You’d think that by now companies would have their website design nailed down. Smooth, seamless, and effective, right? But surprisingly, plenty of companies are still using websites that are outdated, clunky, slow and downright frustrating for ...
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Why Inbound Marketing Works - Part 1: Outbound and Inbound Explained
One of my favorite things to do as a kid was ride along with my mom to Costco just so I could play "scavenger hunt" for the free samples. And then once I found my favorite treats, I would let some time pass and circle back for seconds, hoping the ...
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One Pool is Full, the Other is Running Dry; Is It My Marketing Campaign?
You have a solid business model. Three out of your five locations are right on target, but the remaining two are underperforming. Why, and what can you do to address their barely above-water performance? Many business owners place the blame on ...
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How to Monitor Your B2B Competitors With Social Media
Social media can be used to set up alerts, seek out trends, and keep tabs on influencers in order to stay competitive in your industry. This article highlights some tools and tactics in order to keep up with your competition.
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