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March 6 2025 Ryan Wheelock

Lead Attribution Is Broken—Here’s How to Avoid Analysis Paralysis

If you’re running a business, you want to know where your leads are coming from. It makes sense—if you can track what’s working, you can optimize your marketing, double down on high-performing channels, and prove ROI.

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February 27 2025 Sarah Shepard

Finding Your Leadership Tribe Matters More Than You Think

Leadership Lessons From Seven Weeks in Spain ‍

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February 14 2025 Sarah Shepard

What a 200-Year-Old Wine Method Teaches About Leadership

Sherry has a reputation problem. A lot of people think it’s just a syrupy, old-fashioned drink. But real Sherry? It’s layered, refined, and anything but simple—just like great leadership.

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February 8 2025 Sarah Shepard

Why High Performers Struggle to Slow Down

We all know FOMO—the anxiety of missing out on fun, adventure, or once-in-a-lifetime experiences. I thought that was my problem. But after walking nearly 100 miles through Madrid and Seville, balancing work, fitness, and exploration, I wasn’t ...

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January 30 2025 Sarah Shepard

The Secret Strength of Solitude in Leadership

I just spent ten days in Madrid and landed in Seville today. Same country, just an hour apart, but the vibe? Completely different. The pace, the customs, even the way people shop—it’s a reminder that within any system, experiences vary. Leadership ...

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